Head and Heart

The client for this job was a consultancy business with a focus on building professional and interpersonal relationships in the workplace, the brand collateral for this request needed to reflect those elements as part of the design. The logo was created by incorporating the two elements of the company name into a single icon using the eye line of the head to guide the viewer along the name of the company.

Along with the logo a business card and letter head was also requested by the client as part of the brand collateral.